June 5 & 6, 2025 Recruitment
Register by April 15 for the Early Bird Price
Recruitment Masterclass:BOOSTING STEM & CTE ENROLLMENT

The most comprehensive program for recruiting students to STEM & CTE Career Pathways.
The Recruitment Masterclass is for educators committed to recruiting more students to STEM & CTE…
You’re committed to recruiting more students for your STEM programs but aren’t sure how to do it most effectively. Maybe you’ve tried one or two strategies, but they didn’t work. You’d be pleased to have a full class with maximum enrollment, but that seems way out of reach...
Are you…

An educator in a STEM or CTE Program that is under-enrolled (and you want to have a system for enrolling them)

A Principal Investigator of a Grant with student participation requirements (requirements you aren’t sure how to meet)

A Program Coordinator who wants to increase the number of students in your program

…then you’re in the right place!
The Recruitment Masterclass gives you the tools, inspiration, and unparalleled support on your journey to boosting student enrollment in your STEM & CTE programs.
…Now I’ll prove it! (Keep scrolling, to see the proof).
By the end of the program you will have…
01.
A Team of Key Stakeholders Supporting You
Your team will be involved in creating the Recruitment Plans and will have “to do” assignments, so you don’t have to do it all yourself.
02.
A Robust Recruitment Plan That Will Work in One-year or Less
You develop this targeted recruitment plan in the training itself, from a Plan template that you customize to your school and career pathway.
03.
Outreach Materials that Work for Enrollment
And motivate prospective students to explore STEM careers. These materials include flyers, emails, social media posts, and an event landing page.
04.
A System in Place to Recruit Students Each Semester
so that you can simply create the V2 version of your recruitment campaign with great ease.
05.
Partnerships for Pipeline Sources of Students
so that you don’t have to recruit your students one-by-one, and your internal and external partners can do the recruiting for you.
But above all else…
The Recruitment Masterclass will give you the knowledge and confidence to finally start recruiting students to your STEM Programs.

The training was time well spent. It was such a minimal amount of time to get so many concrete implementable strategies. The Online Training gives you the most for your money—you can implement the tools immediately with minimal resources and see true quantitative results!"
- Phyllis Baca, Director of STEM Initiatives, Santa Fe Community College, Santa Fe, NM
Here’s what you get when you enroll during this limited time period:
8 hours of Live Online Bootcamp (2 workshops)

showing you literally EVERYTHING you
need to enroll students in your STEM & CTE programs
Support for Implementation
Including live coaching calls, email support, and guides for planning a Meet & Greet and how to write copy that converts.

Examples of Outreach Materials that are proven

so you don’t have to reinvent the wheel when you develop your own female-focused Women-in-STEM recruitment campaign.
Enrollment Data Dashboard

which provides measurable results before and after training.
Why YOU deserve to have the support of the Recruitment Masterclass…

It’s not easy to attract students to career pathways that students don't understand or have a negative impression of. Manufacturing Technology, Diesel Mechanics and others have a negative reputation among prospective students, although they provide great career opportunities. The Recruitment Masterclass will show you how to overcome this challenge and recruit students next semester.
You Will Learn:
Key Factors for Recruitment
✓ Top three recruitment strategies & how to put them to use
✓ How to adopt a program-wide "friendly" recruitment approach
✓ Communicate the benefits of STEM at each stage of the recruitment process
✓ Effective strategies to involve faculty & staff in your recruiting effort
Boosting Enrollment & Implementing New Culture
✓ Barriers to recruiting students into STEM & how to overcome them
✓ How to identify your target audience for recruitment and low-hanging fruit
✓ Success in STEM: See actionable examples of successful STEM programs
Addressing the STEM & CTE Challenge: Appeal to Students Who Aren't Excited by STEM
✓ How faculty can teach to ALL students learning styles
✓ Connecting students with role models & creating community
✓ An "ah-ha" moment on spatial reasoning - what you need to know
Build a Leadership Team Model for STEM Strategies for Success
✓ Ways to partner with faculty, administrators, student services & others
✓ No educator is an island: How to work together & boost STEM enrollment
✓ Top 3 qualities of an effective Leadership Team & how to employ them
“In a year’s time, we had increased female enrollment in our IT & CS Department from 149 to 226 female students, and male enrollment had also increased from 751 to 1009 male students.
Since then, it’s grown organically and blossomed into something that our college just does naturally. I don’t think we would have ever done that if it wasn't for the WomenTech Educators Training.”
Michelle Levine, Interim District Director
of Faculty Development Broward College, FL

“Before the Training, I felt like I was just spinning my wheels trying to get more women into our Automotive Manufacturing Technology program. After the training Lawson State went from only 2 female students to 11 in just over a year.
If you're tired of spinning your wheels attempting to get more women in your program, than the Training is the way to do it."
Nancy Wilson, Assistant Dean, Career Technical Education, Lawson State Community College, AL

Note: male enrollment increased from 50 to 90 students in one-year and 50 to 158 in a year and a half.
ABOUT DONNA MILGRAM
I've dedicated my entire career to helping educational institutions experience significant increases in STEM/CTE enrollment and retention.


As the Principal Investigator of 5 National Science Foundation grants, I've worked intensively with schools—boots on the ground—to develop the strategies and systems that help educators enroll up to 100%+ more students in STEM classes.
My NSF-funded CalWomenTech Project was highlighted by the National Science Foundation for demonstrating significant achievement and program effectiveness and chosen as 1 of 3 model projects by the American Association of University Women (AAUW).
After 30+ years of service in the field, I've "cracked the code" and developed an 8 point system for recruitment and a 12 point system for retention that provides significant, measurable results in about one year—not just the hope of eventual change 5-10 years down the road that nobody can measure.
I've developed Recruitment and Retention Plan templates based on my 20 point system that requires you to use the plan elements which have resulted in success for so many of our past Training participants.
I love being able to make such a big impact on STEM classrooms around the country, and in turn on the lives of students who have the opportunity to reach their full potential.
Donna Milgram speaks at U.S. Department of Education’s “Moving STEM Forward in Career, Technical, and Adult
Education” Symposium.
Not sure which training option is the best fit for your school or state?

Sign up for a time to talk with Donna about your school's needs and to determine which training option will be the best fit for your institution.
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